Hasselblad releases H4D-40 and Hasseblad Owners’ Club service

Note: Camera Tech apologises for the tardiness of this report, which should have been posted several days ago (2/2/10).

The H4D-40 by Hasselblad has been released.

A quote from Hasselblad’s website says,

At Hasselblad, we’ve been taking image quality to new and unexplored heights for over fifty years now. And now, we are proud to announce the launch of the new Hasselblad H4D-40, bringing ultimate image quality to an entirely new generation of photographers. The H4D-40 will help your photography to grow in ways you never dreamed possible.

As easy to use as any 35mm camera and featuring a 40 Megapixel Medium Format sensor, our easy to use new Phocus 2.0 software, and the new True Focus AF, the H4D-40 provides the perfect entry point into the Hasselblad world. The H4D-40 gives you full access to the entire Hasselblad system of software, lenses, and features and has been designed to meet the needs of the most demanding high-end commercial photographers – and yours.

We are launching the H4D-40 at special “hands-on” events in over 50 cities throughout the world starting February 10, 2010. To find a launch event near you click on the link to the right.

The H4D-40 kit, that comes with camera body, 80mm lens and viewfinder is available at a RRP of USD $19,955 (or £12,995, which includes the company’s Phocus 2.0 software.

The website also said,

February 10th will also see the launch of an exciting new area on the Hasselblad website, the Hasselblad Owners’ Club.

– which is in relevance to our predictions earlier.


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